From conference rooms to kitchen tables, bring employees under one virtual roof to increase productivity, retain focus, and unite teams.

The global pandemic brought kitchen tables instead of conference rooms. It brought a vortex of a million open tabs. What we want is a technology that works for us – not against us – as we strive to increase productivity in this unique era of remote work.

Digital spaces need to center around efficiency to help keep our lives (and minds) in order. And with the majority of people feeling like they are not as productive working from home as in the office, it’s important to set ourselves and our teams up for success.

The problem: everything is everywhere

People crave a place of digital calm. We’re bombarded with communication: chat messages, texts, emails, notifications, and reminders. They are in your notebook and under a search link and maybe even on a Post-it under your cat’s foot.

The goal is to have one central workspace to enhance productivity. When we have to search across multiple systems and open tabs to find a single file, it slows our progress. We want a home where ideas live, information is easily accessible, and people can thrive together — virtually.

The solution: increase productivity with a simple user interface (UI)

Picture a dashboard with everything you need all in one place. You have your company news feed, personalized updates, information relevant to your team, and even quick-access apps used frequently by your employees. Instead of having to search 18 different browsers for that one project, it’s in a task pane to your right. Remember that Post-it on your cat’s foot? Now it’s a digital reminder you can drag-and-drop wherever suits you.

Positive employee experience doesn’t just help your teams feel good; it has a tangible impact on the bottom line. A Forbes research study in partnership with Salesforce found that when employees are happier, it directly increases revenue.

When a simple UI allows your brain to focus all in one place, peace-of-mind follows. Tech leaders can breathe a sigh of relief because one of their top priorities – increased productivity — is answered through a more streamlined employee experience.

A positive employee experience doesn’t just help your teams feel good; it has a tangible impact on the bottom line. A Forbes research study in partnership with Salesforce found that when employees are happier, it directly increases revenue. Companies that valued the work experience of their employees saw up to 1.8x the growth as companies that did not.

Make the best use of your employees’ time with effective technology

The day often begins and ends — eight hours later — on a single screen. This is why technology is such a crucial enabler to employee experience.

Chief information officers across the country see the value of making their employees’ time in front of a screen as worthwhile as possible. They cite the importance of remote work, collaboration, and communications tools — with 93% of leaders who highly value their team’s experience making sure employees have the technology to do their jobs efficiently.

IT and HR leaders can bring their teams together by unifying employee profiles with work history, hobbies, professional interests, and even transparency across roles through easy-to-read org charts. It’s a way for people to learn about each other and feel connected — no matter where they are in the world.

An all-digital world also invites new challenges for getting to know other colleagues. Sixty-one percent of the workforce misses going into the office, which makes it even more important to re-create a personalized employee experience. When people feel united, it boosts engagement. It can also result in a 56% increase in job performance, not to mention a 167% likelihood that an employee will promote their employer. Information technology (IT) and human resources (HR) leaders can bring their teams together by unifying employee profiles with work history, hobbies, professional interests, and even transparency across roles through easy-to-read org charts. It’s a way for people to learn about each other and feel connected — no matter where they are in the world.

The ideal technology system is one that reveals a single source of truth for your employees. There is no guesswork about where information lives, and no agenda item slips through the cracks. Success is simplified. One way to give employees this seamless digital experience is through Employee Workspace. You have a central tech space to call home. You are able to be more productive because every resource you need is right in front of you. No matter what comes across your (digital) plate, you can still drive efficiency and focus on what matters most for your team.

Source Credit: Salesforce

Where the future works

It is clear that even when the pandemic is in the rearview mirror, we are not going back to the way it was. From now on, remote work will just be work. E-commerce will just be commerce. Video meetings will just be meetings.

The future is all-digital, and work from anywhere, and this digital-first world is powering a major evolution of the cloud.

There have been two previous evolutions of the Cloud in the last twenty-plus years. ‘Cloud 1.0’ proved that enterprise software could be delivered through an internet browser. Ten years later, in ‘Cloud 2.0’, mobile phones and social networks redefined the software world.

And now we’re witnessing the next major evolution take shape, Cloud 3.0. We’re working and collaborating from anywhere with Slack and Zoom, and of course Salesforce. Salesforce has spent the last year transforming Customer 360 into the operating system for Cloud 3.0.

As businesses begin to make plans to get back to growth and move beyond the pandemic, they need an end-to-end operating system that enables sales teams to sell from anywhere, whether from a Zoom call or a conference room. They need to be able to service their customers from anywhere, whether their contact center is in a building or only exists in a cloud. They need an operating system to allow them to market from anywhere, do e-commerce from anywhere, and be agile enough to continue the rapid pace of digital transformation we’ve seen in the last twelve months.

Hyperforce is a new foundation of the Customer 360 platform

Whether you’re a B2B company with thousands of customers, or a B2C company with hundreds of millions of customers, Customer 360 connects all of your data, apps, and devices to create a single source of truth across sales, service, marketing, and commerce.

And with Einstein, the first comprehensive AI for CRM, every customer experience can be personalized with clicks. Einstein is doing over 80 billion predictions every single day, whether it’s personalizing an email or the products on an e-commerce website or powering a chatbot session.

On top of all this is the most robust ecosystem in the industry, with 9 million developers, 12 million trailblazers, and our community of partners all working together to extend the power of the Customer 360 platform and innovate across our market-leading applications.

And in a world where your employees are working from anywhere, Slack, which we announced our intention to acquire late last year, can be your HQ in the all-digital, work from anywhere world.

Whether employees are working in a flexible work environment, a distributed work environment, or coming into the office, Slack is a platform to accelerate productivity and growth. And, once the acquisition closes, it will become the system of engagement across Customer 360.

Credit source: Salesforce

The future will be based on trust

The changes that Salesforce made are predicated on how the company sees our future taking shape. And key to that future is recovering trust with all stakeholders, which has been eroding over the last several years.

“Hyperforce is one of the most exciting new developments at Salesforce in the past 20 years. We’ve completely re-architected Salesforce to run on the public cloud. This is a big change for us. But what’s more important is what it does for all of you – we can meet your customers where they are. And on top of Hyperforce, we built the single source of truth.”

Bret Taylor, President, and COO, Salesforce